Going ahead to go back

For about seven years we have got used to living and coping with this economic crisis. Despite all the negative effects it has had on our lives, surprisingly enough, there has also been a silver lining. We have made a step backwards and started doing like our grandparents, for whom everything was valuable and nothing was thrown away, but rather recycled, reused.

On the other hand, some ethic luckily comes into our help when things get hard!

Hence, tons of recipes have been made and shared all over the world through the Internet, where leftovers and scraps were used, and in a very successful way! So, leftovers and scraps turn into a good occasion to unleash all one’s inventiveness in cooking.

The importance of food

More and more importance – finally! – has been given to food. Indeed, as they say, what we eat is what we are and this concept has also been embraced by the great event that started in May in Milan.

Feeding the planet, energy for life, this is the theme of the Expo 2015. Feeding the planet by using all the possible sustainable growing techniques to let the Earth regenerate in order to be able to feed us in turn. Because food is the source where our body and soul take their energy from.

My Foody: a philosophy turned into a startup

The network against waste, that’s what’s written on the website.

It is an Italian e-commerce platform created to be a virtual meeting point between big food distribution companies and consumers. The former use this online shop window to sell at a lower price all the products that would most probably go wasted either because of some flaws on packaging, or because they are going to expire soon. The latter, thanks to a search engine in the site, can easily find the closest shops, have a look at the products on sale, choose what to buy and then going to the shop to pick the shopping up and pay. Easier than that!

This network produces great benefits for everyone:

• the awareness that some flaws on packaging don’t affect the quality of a product;
• paying less for these products;
• a huge quantity of less wasted food;
• as a consequence of that, CO2 emissions linked to waste food disposal can be considerably reduced.

So, it’s not too late to try all the advantages of My Foody, because recycling is good, but producing less waste is better!

Sources

myfoody.it